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Build your Brand with Instagram Hashtags

May 23, 2017

Find out how you can successfully build your business brand using hashtags on Instagram.

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Life Cycle of Websites

May 12, 2017

When meeting with our clients we are often asked questions such as: What is the average lifespan of a website? Will I ever need to rebuild or design my website? How often should my website be updated?  These questions can be difficult to answ…

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Benefits of eMarketing

March 24, 2017

When it comes to different forms of marketing, the most used and arguably one of the most effective is eMarketing. There are many advantages of eMarketing, but here are the 5 most commonly cited advantages:   Cost Effective: The cost is far chea…

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Mobilise your Mobile Marketing

March 20, 2017

Whilst mobile messaging isn’t necessarily the most visually appealing or newest form of mobile marketing that doesn’t mean it is ineffectual. A text message has the capability to reach anyone with a mobile handset and it does not discriminate between…

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Pay-Per-Click Advertising: Advantages and Disadvantages

March 13, 2017

PPC, or Pay-Per-Click Advertising can be a great way of promoting your business online, providing it’s managed properly. For one, it’s a very simple way to advertise hence its popularity. But like everything it comes with both advantages and disadva…

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eMarketing vs Social Media Marketing  

February 13, 2017

Email and social media campaigns are both hugely popular and useful forms of marketing. They are cheap forms of promotion that can really help make a sizeable impact on your customer’s buying behaviour and they are both widely used amongst your custo…

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The Importance of SEO Goals and Conversions

February 3, 2017

Search Engine Optimisation is more than just improving a website’s ranking and increasing the amount of traffic to your website, it is also about elevating the business by utilising the company’s website.   Having strategically set goals for your b…

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CogWorx Apparel: An e-Commerce Story

January 17, 2017

Rather than once upon a time, a lot of e-Commerce stories start with a few clicks of a button. This tale is no different. From purchase orders to distribution, there is a lot that goes on behind the scenes in order for your order to be processed and …

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If your site isn’t mobile you’re doing it wrong

January 9, 2017

You have probably heard this one before but if you are not thinking about updating your site to be mobile friendly in 2017 then you will fall behind your competition very quickly. On a global scale, mobile traffic has now over taken desktop traffic …

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